• Out of Home Media Planning Opticomm

    Outdoor advertising; Discover what it can do for your business.

    London is home to over 8.5 million people and with such a dynamic audience it makes it one of the most popular cities for advertisers, especially for those considering outdoor.  According to TGI (2016 Q3: April 2015-March 2016), 68% (almost 7 out of 10)people over the age of 35 have responded to an out-of-home advert (OOH) either on their mobile or online.

    OOH media provides an ideal opportunity to connect to people alongside their daily lives.  With over 85% of us outside each day for over 7 hours a day, it is obvious why this is such an attractive proposition for advertisers looking to connect people to their brand.


    Read More
    0 733